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Nova Creative's 2015 holiday promotion. 

With the abundance of yeti characters on the internet, developing a yeti that would stand out was a task in itself. On top of that, I needed to be able to create family members who could stand on their own but still feel part of the same story. After several sketches, the team and I landed on this little ball of fluff. 

The idea behind this as a gift for our clients was that winter is coming, and with it, comes the yeti. We sent our clients a package in a bubble envelope that included: 

1. Yeti window cling 

2. Custom yeti playing cards 

3. yeti-pocolypse - snowball fight game: http://yetipocalypse.com/